Weird, huh? You practically have to be a star to make the NBA. But then once you get there, the star jobs are almost all filled, so in most cases you then have to learn to be a role player. (No wonder so many NBA players are grumpy.)
Wouldn't it be smarter to develop, nurture, and evaluate who will make the best role players?
When the NBDL expanded, I approached new NBDL owner David Kahn and asked for a job. Several times. My friend in Ft. Worth and I had a plan we wished to present, but he was never inclined to listen and he said he did not have a budget for the position I suggested, even though I never once asked for a dime.
Anyway, the plan was to develop role players. An NBDL team, I imagine, has the most value if it sends the most players to the NBA. First, it keeps the NBA happy. Second, it allows fans to see NBA players before they make the NBA. Players in the NBDL do not get called up to the NBA to be stars; they need to fill roles. The idea was to enhance players' opportunity to make an NBA roster by embracing roles rather than chasing stardom.
I have written about this a couple times in regards to Team USA. I really want Team USA to have at least one player who gets cut seemingly every year, but still manages to contribute. Someone like Darrel Armstrong, Devin Brown, Matt Barnes, Juan Dixon.
Why do so many "stars" not make it in the NBA? Because they only know how to be stars. The entire youth system is star-driven and all our attention (and coaching) is centered on stars from the time kids are 9-years-old. So, they don't know how not be a star. This is a major flaw with Team USA, as James, Wade, Anthony, etc. do not know what to do without the ball in their hands. I want Team USA to pick a star (Anthony, Wade, Bryant), surround him with some borderline stars (Billups, Bosh, Dwight Howard, Josh Howard, Deron Williams, etc.) add some potential stars who understand how to play (Kevin Martin, David Lee, Anthony Parker, Kevin Durant) and some undrafted/second round "fighter" types with something to prove (Bowen, Barnes, Brown, Dixon). That would be how I compiled Team USA, if anyone bothered to ask.
As for developing role players, is it any wonder so many players like Bruce Bowen make it? Every team needs one or two. They just won't draft him because it fails to excite the fans. So, these guys have to earn their way into the league through training camp or the minors while guys like Eddie Griffen and Ndubi Ebi rot on the bench with guaranteed contracts.
I have said for two years that Arron Afflalo will not be a first round pick, but I guarantee he makes somebody's team (well, I changed my tone in my mock draft just because I think Detroit, Utah or San Antonio gets smart). I'm confident DJ Strawberry will go undrafted, but be in the league within a year.
Teams will fall in love with the upside of someone else and ignore the missing piece to the puzzle. The smart teams (aka Pistons and Spurs) are the teams who manage to find these players at the beginning of their career when they are fighting for the chance (Stephen Jackson, Devin Brown, Bruce Bowen) or at the end of their career when others have given up on them to a certain extent (Lyndsey Hunter, Jacque Vaughn, Robert Horry, Antonio McDyess, Dale Davis).
The players in Orlando need to realize they are role players. I wrote a newsletter a couple weeks ago about ignoring weaknesses and stengthening strengths. Someone like Demetrius Nichols, who may make the league because of his shooting, needs to be an exceptional shooter; not an above average shooter and an above average ball handler. Strawberry needs to be an exceptional on-ball defender. Dashaun Wood needs to be exceptional running a team as a back-up PG. Role players are basically players who have one NBA skill. The stars are players who have the whole package. Rather than trying to show NBA personnel that they have all-around game, these players need to illustrate that they definitely have one NBA skill.
If you shoot like Jason Kapono or Kyle Korver, you can make a team. If you defend like Raja Bell or Bruce Bowen, you can make a team. If you rebound like Ben Wallace, you can make a team. Once you get the chance, then you worry about expanding your game to earn more playing time: Bell and Bowen perfected their stand-still shooting ability to earn starter minutes. Once Strawberry or Afflalo make a roster, that is their next step to earn significant playing time. But, they will make a team because of their on-ball defense, not their well-roundedness.